Add Constant Contact email data to Bloomerang recipient profiles

Access deeper insights as Constant Contact’s interaction data enriches Bloomerang supporter profiles. The direct integration captures email interactions including received, opened, bounced, and unsubscribed data to give you a better picture of their engagement

Understand how recipients are interacting with your emails

Gain insights into recipient behavior, including opens, clicks, and other interactions, empowering you to optimize content and delivery strategies for more impactful communication.

Use email interaction + donation history data to create messages that resonate

Combine recipient email engagement data with their donation history to deliver targeted campaigns that resonate with your audience’s preferences and behaviors, powered by Bloomerang intelligence.

And the best part? You can activate this integration today in just a few simple steps. Check out these Constant Contact Basics to get started.

The post Bloomerang Unlocks the Fundraising Potential of your Constant Contact Data appeared first on Bloomerang.

Last month we launched several new reporting capabilities to help you better understand volunteer impact, support grant submissions, and inspire existing and potential volunteers. These capabilities show:

Key Metrics in Volunteer Contribution Analysis

The number of interactions based on how often volunteers showed up for work—a volunteer who helps over a period of time is more valuable than the volunteer who engages a single time. You’ll see each volunteer’s average contribution time across the organization, by opportunity, or within an opportunity.

Analyzing Volunteer Engagement and Activity Status

Who’s active or inactive, and trends for each volunteer. Set your own rules, for example, for those who haven’t worked within a specific time frame, and you’ll automatically see a picture of volunteer activity customized to your needs. Specifically, you can see:

• Lapsed volunteers who have lapsed.
• Retained, active volunteers.
• Reinstated, active volunteers you’ve brought back and who became active.
• Disengaged, inactive volunteers who are disengaged and have stayed inactive.

Calculating Economic Value of Volunteer Contributions

Amount of money you saved based on the time volunteers contributed to your organization. For reference, The value of volunteer time has risen to $31.80 an hour, a 6.2% increase from 2021 to 2022. You can set the amount to best serve your needs.

• A visual time-giving summary for each volunteer
  • Frequency of volunteer contributions and the value of time
  • Average volunteer contribution time
  • First and last contribution dates
  • Total contributions across the organization, or a drilldown by each opportunity

Comprehensive Insights into Volunteer Engagement and Performance

A complete overview of volunteer activity, including recruitment trends, engagement trends, and more.

Now you can run reports to measure:

• Total volunteer hours across the organization to get a high-level view of volunteer impact.
• Engagement levels based on average contribution time over a specific time period, which then help to plan for future opportunities.
• Engagement trends based on the number of contributions made over a specific time.
• The number of first-time volunteers over specified time periods.
• Changes in status based on a timeline of a volunteer’s active status and any changes in status.
• Retention and turnover based on volunteer activity.

And there’s much more! You now have 60 new reports to help you measure volunteer impact.

Look for more new features throughout 2024!

If you have Bloomerang Volunteer product ideas you’d like to share, please add them to our Bloomerang Feature Request form.

We’d love to hear from you!

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The post Bloomerang 2024 Update: Advanced Reporting to Revolutionize Volunteer Impact Analysis appeared first on Bloomerang.